SWOT Analysis

A Simple SWOT Analysis Template

By

AnyDB

The SWOT Analysis template in AnyDB provides a clean and structured format for conducting a strategic review of a business, product, team, or initiative using the classic SWOT framework: Strengths, Weaknesses, Opportunities, and Threats. This template is ideal for strategic planning, project kickoff meetings, business reviews, or competitor analysis.

Suitable for

Planning & Strategy

Description

This template divides the page into four quadrants—one for each SWOT component—using a simple 2x2 layout. Each quadrant includes a rich-text input field for users to type and format their analysis. The layout is visually distinct, with background colors for each section to guide attention and encourage clarity.

A dynamic title at the top uses a naming expression to display the record name alongside the type of analysis being conducted. An optional date field allows users to timestamp the SWOT session for record-keeping or version control.

Key Data Stored

  • Title of the Analysis – Auto-generated based on user input
  • Date Field – Optional date entry to log when the SWOT analysis was performed
  • Strengths Section – Identifies internal advantages and core competencies
  • Weaknesses Section – Notes internal limitations, gaps, or areas of concern
  • Opportunities Section – Lists external chances for growth, expansion, or differentiation
  • Threats Section – Documents external risks, challenges, or competitive pressure
  • Rich-Text Formatting – Enables bullet points, bolding, and inline notes in each section
  • Color Coding – Distinct background colors for visual organization and emphasis

Business Use Cases

  • Strategic Planning Workshops – Facilitate alignment among leadership or cross-functional teams
  • Project Evaluations – Assess risk and opportunity before launching a new initiative
  • Competitor Benchmarking – Compare internal capabilities against market dynamics
  • Product Reviews – Identify areas of strength and improvement in roadmapping sessions
  • Quarterly Business Reviews (QBRs) – Structure internal reflection and forward-looking strategy

Why This Template is Powerful

  • Familiar and Easy to Use – Leverages a well-known strategic model in a structured format
  • Visually Guided Layout – Color-coded sections help differentiate each analysis quadrant
  • Rich Text Support – Allows users to format content flexibly and clearly
  • Reusable and Adaptable – Clone for multiple teams, projects, or product lines
  • Snapshot for Decision-Making – Helps turn qualitative insights into action plans and strategic direction

This template helps teams make better decisions by organizing complex thoughts into a clear, actionable framework that fosters alignment and insight.